Practice Plan expands its dental groups support team
Practice Plan is bolstering the support it offers to multi-site customers with the recruitment of a new member of the support team.
Having been the lead contact for groups of practices for nearly 15 years, Practice Plan Business Development Manager, Lynne Womersley, has welcomed a new field-based colleague. Former employee of Practice Plan Group patient finance company, Medenta, James Cameron, has, as he puts it “come back home” after an absence of five years.
James has extensive knowledge of Practice Plan as he began his career with Wesleyan, parent company of Practice Plan and Medenta, in 2010 and between 2016 and 2019, he was part the field team for Medenta supporting dental practices across the UK.
Before taking up his role with Practice Plan, James spent time broadening his experience by working in business development and account management at an insurance company, an accountancy training provider, and a tax consultancy firm. Although he wasn’t actively looking for a new role, an ad for the position of Group Relationship Manager working alongside Lynne caught his eye. The opportunity to rejoin the Practice Plan Group and work within its unique culture once again was too good for him to miss, and so he’s now supporting some of Practice Plan’s larger customers.
“Although I’ve enjoyed learning new things and widening my experience, nowhere has ever really felt like home like Practice Plan Group does,” said James. “I went out to look at the wider world and I’ve done some great things, but I just felt like I belonged back here in Practice Plan. This has proven to be the right choice for me, and I have really appreciated the warm welcome I’ve received from the whole team.”
Eager to get back in the saddle as soon as possible and get to know existing clients he’s already been visiting some of them. “I am keen to get up to speed and supporting practices as quickly as I can,” he said. “I want to get back into the practice environment, so that I can understand it, pick up on what’s changed and refresh myself. I thrived in the dental sector previously, undertaking a similar role at Medenta. This involved gaining a deep understanding of the unique challenges dental practices face. By doing this I could offer effective solutions. So, I now want to make sure that I can surpass what I had to offer previously through the experience I’ve gained elsewhere and my more diverse knowledge.”
As well as helping Lynne by sharing some of the existing workload, James will also be assessing whether he can be of assistance to other groups of practices as well. “We’re obviously aware of a lot of dental groups that are currently with us. However, it’s very likely there are others we’d look forward to working with” he explained. “Part of my role will be to try to establish relationships with them and continue to build our impressive network, which is similar to some of the work I did in my last role for a tax consultancy firm.”
Although he will be looking for new opportunities for Practice Plan, James’ primary focus will also be on supporting existing clients. “I will be asking our group customers how we can better support them. What do they need? And how do we help them grow? There may be some customers who are unaware of our proposition for groups. So, we want to make sure they’re aware of how we can be of assistance to them and giving the support they require; doing what we can to help them with their business ambitions and to ensure their businesses grow. I can’t wait to really get stuck into the role.”
Zoe Close, Head of Sales, sees James’ appointment as a positive boost to Practice Plan’s ability to take care of dental groups. “We’re truly excited about welcoming James to our team!” she said. “This decision underscores our unwavering dedication to supporting, not only our team members, but also our practice groups.
“James brings a fresh perspective and a rich skill set that will undoubtedly elevate our collective efforts. With his invaluable contributions, I’m certain we’ll achieve even greater success in serving our ever-expanding portfolio of clients.”
Practice Plan is the UK’s leading provider of practice-branded patient membership plans, partnering with over 2,000 dental practices and offering a wide range of business support services. If you are interested in finding out more about how we help practices to become more profitable, whether you’re a single practice or part of a group, call 01691 684165 or visit practiceplan.co.uk.
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